Case Study: How Chris Coleman and IJM Created an Emotionally Charged Soundtrack

International Justice Mission’s latest film, written and directed by Adam Joe, is a docu-narrative that tells the story of Liana (her real name is protected), a young girl who was sold into sex slavery by her own mother. In this case study, we’ll explore how Musicbed Custom Music Composer Chris Coleman took Adam’s direction to create a stunningly on-point score for this heart-wrenching and redemptive short film.

The Brand

International Justice Mission’s aim is to “end slavery in our lifetime.” Since they were founded in 1997, they’ve rescued more than 45,000 people from slavery and helped local authorities arrest more than 3,500 suspected slave owners and criminals. As a director/writer/editor with the organization, Adam Joe’s job is to help connect people with these survivors’ stories.

Recently, IJM has branched into a more cinematic style of filmmaking, blending traditional narrative elements into a polished documentary format. It’s a style that connects and compels an audience to action, but also requires heavy attention to narrative methods and next-level storytelling. The method, though, is paying off. They’ve seen increased views on all of their online platforms, including Vimeo, Facebook, and YouTube. They’ve also seen an increase in support from their core donor base.

The Film

Adam first heard Liana’s story back in January 2018 and was immediately tasked with producing a film about her story. The film aired on Freedom Sunday 2018, an event held every September dedicated to raising support for IJM’s mission. He poured over interviews with Liana, spoke with her after-care workers and social workers in the Dominican Republic where she lives.

Her story is a difficult one, as is the case with most of IJM’s clients. Liana’s mother, a drug addict, forced her into sex slavery and even supervised the abuse in-person. Liana was eventually rescued by IJM and found refuge with her grandfather — her mother is now in prison. The most amazing part of the story to Adam, though, is Liana’s reaction.

They hired a cinematographer and production company, spent months planning, and built trust with Liana to put this amazing story to film. It was a lengthy, time-intensive pre-production process followed by a fast-paced production process. Ultimately, his team came away with a heartfelt story about darkness and forgiveness.

The Sound

Once the film was in post-production, Adam needed an appropriate sound for his project. He had a vibe in his head — references including the soundtrack for Beasts of No Nation, the music of A. Taylor, and the band Sleeping at Last — but wasn’t sure exactly what shape it would take. He did, however, know what he wanted the soundtrack to accomplish. That’s when he started conversations with composer Chris Coleman.

It turns out Adam was familiar with Chris’ music but hadn’t had a chance to work with him on an original score. Through Musicbed Custom Music, he was able to connect with an artist who’d he been listening to for years.

The Process

Adam sent his references to Chris and he starting honing in on the creative direction for the soundtrack.

Chris’ process involves working on only one piece of music at a time — they needed three for the final film. He’d send multiple options for a song through to Adam, who narrowed in on which versions he thought fit the film more appropriately. Throughout the process, though, Adam pointed out that he let Chris experiment on different sounds and approaches. It paid off.

The Outcome

The resulting soundtrack for Para Mi Madre is perfectly matched to the film. It’s subtle, with emotional touches that ebb and flow with the narrative energy of the story — and, most importantly, it’s distinct. Adam wanted to inject elements of Latin America into the piece without imitating Latin music directly. Chris added guitar elements into the piece to evoke the spirit of Latin music without being too heavy-handed and it helped the soundtrack work within the story and evoke the spirit of its setting.

Overall, Adam requested three separate songs that worked in a connected, cohesive manner. According to Adam, his collaboration with Chris accomplished the film’s mission in ways he may not have even seen in the first place.

Chris Coleman is just one of our talented Custom Music Composers. Learn how you can build a soundtrack from scratch and start a conversation with one of our leading composers and producers, or one of the hundreds of artists we represent.